Laura's Book Store
 

Is your sales copy attracting as many
 paying customers as it could?

If “I don’t know,” “I guess so,” or “What difference do the words make — I’ve got great graphics!” is your answer to that question, this eBook is for you!There’s no denying that good graphics are important — but words sell. Regardless of your business or industry — whether it’s your Web copy or a direct sales letter — the words are the things that compel people to buy from you, use your services, and refer others to you. The goal of this eBook is to help you make better use your words, no matter what form they take, who your audience is — or whether you write your own copy or hire someone else to do it.

Niching Made Easy (eBook)
Author: Laura Orsini
Published: 2007
Price: $29.99

Small business owners across all industries often make the same fatal mistake: believing they’ll get more business if they market to everybody. The fact is, the whole world is not your niche. Nice thought, but seriously impractical. It may sound counterintuitive, but the more you specialize, the faster your business will grow. Do you know who your niche market is? Are you consistently reaching out to them specifically, or are you using a scattershot approach, hoping you might catch a few members of your niche while you cast your net as far and wide as possible? This eBook will give you the tools to create a successful niche today, so you can be noteworthy tomorrow!

Car dealer fraud is plaguing our country. The tactics used by cunning dealers are so sly that even the most informed consumers who do their homework and research before heading out to purchase a new or used vehicle are being taken for hundreds, often thousands, of dollars. Learn how you can shop smart and keep more money in your pocket the next time you’re in the market for a new or pre-owned car. This eBook will save you THOUSANDS of dollars, if you follow the tips to the letter.